According to reports from foreign media, BigCommerce has recently announced its plans to expand the TikTok advertising coupon program to France, the Netherlands, Italy, and New Zealand. This expansion aims to assist sellers in these regions by allowing them to place product advertisements on TikTok, boosting their store's traffic.
Melissa Yang, the director of TikTok's market partner department, expressed her commitment to further collaborating with BigCommerce in order to expand the advertising coupon program to additional markets in the future.